# Snapchat

**Type:** Social media platform  
**Status:** Active  
**Parent:** Snap Inc.  
**Business Model:** Advertising, creator subscriptions

## Overview

Snapchat is a multimedia messaging platform that launched creator monetization features in 2026 as part of the broader platform competition for creator economy infrastructure.

## Timeline

- **2026-02-01** — Launched Creator Subscriptions feature
- **2026-04-02** — Rolled out Creator Subscriptions to all eligible creators