---
type: entity
entity_type: company
name: p2p.me
domain: internet-finance
status: active
founded: ~2024
headquarters: Unknown
website: https://p2p.me
---

# p2p.me

**Type:** Peer-to-peer fiat onramp protocol  
**Status:** Active  
**Domain:** [[domains/internet-finance/_map|Internet Finance]]

## Overview

p2p.me is a decentralized peer-to-peer fiat onramp protocol that uses zkTLS proofs to verify identity and payment confirmations over legacy payment rails. The protocol enables users to onramp to stablecoins without centralized intermediaries by cryptographically attesting to fiat payments over systems like UPI (India), PIX (Brazil), QRIS (Indonesia), and others.

## Technical Architecture

- **zkTLS Proofs**: Cryptographic verification of ID and payment confirmations over fiat rails
- **Circles of Trust**: Segregated liquidity and transfer limits that build reputation state over time to minimize fraud risk
- **Multi-jurisdiction Support**: Launched in India (UPI), Brazil (PIX), Indonesia (QRIS), Argentina, Mexico, with Venezuela planned

## Business Model

- **Regional GM Model**: Uber-style approach with country leads/ops/community managers for each market
- **Token Vesting**: Country leads receive tokens that vest against volume milestones, aligning incentives with market launch complexity
- **Fee Tiers**: Multiple fee tiers across different transaction sizes and risk profiles

## Market Position

Targets the fiat onramp problem in emerging markets where capital controls, opaque market structures, and high fraud rates create structural barriers. Addresses the <10% median conversion rate that application developers cite as their biggest challenge in user acquisition.

## Governance

Launched through MetaDAO's futarchy-governed ICO platform. All IP, assets, and mint authority gradually transfer from the existing entity structure to the on-chain treasury with ownership and governance transferred to tokenholders.

## Related

- [[metadao]]
- [[multicoin-capital]]
- [[zkTLS-proofs-enable-trustless-fiat-payment-verification-by-cryptographically-attesting-to-payment-confirmations-over-legacy-rails]]
- [[token-vesting-against-volume-milestones-solves-country-lead-coordination-problem-by-aligning-incentives-with-market-launch-complexity]]

## Timeline

- **2024-Q4** — Raised capital through MetaDAO permissioned ICO as part of wave that saw 15x oversubscription across eight ICOs ($25.6M raised against $390M committed)
- **2024-05** — Launched service in Brazil over PIX payment rail
- **2024-06** — Launched Indonesia over QRIS payment rail  
- **2024-11** — Launched Argentina market
- **2024-12** — Launched Mexico market
- **2026-03** — Publicly stated 30% month-over-month growth, ~$50M annualized volume; non-India markets comprise over half of transaction volume