# Competitive Advantage & Moats

Navigation hub for claims about what creates durable competitive advantage in industry transitions, and what destroys it.

## Why Moats Fall
- [[good management causes disruption because rational resource allocation systematically favors sustaining innovation over disruptive opportunities]]
- [[proxy inertia is the most reliable predictor of incumbent failure because current profitability rationally discourages pursuit of viable futures]]
- [[value networks act as perceptual filters that make disruptive opportunities invisible to incumbents]]
- [[incumbents fail to respond to visible disruption because external structures lag even when executives see the threat clearly]]
- [[disruptors redefine quality rather than competing on the incumbents definition of good]]

## Where New Moats Form
- [[value in industry transitions accrues to bottleneck positions in the emerging architecture not to pioneers or to the largest incumbents]]
- [[when profits disappear at one layer of a value chain they emerge at an adjacent layer through the conservation of attractive profits]]
- [[the atoms-to-bits spectrum positions industries between defensible-but-linear and scalable-but-commoditizable with the sweet spot where physical data generation feeds software that scales independently]]
- [[the co-dependence between TeleoHumanitys worldview and LivingIPs infrastructure is the durable competitive moat because technology commoditizes but purpose does not]]

## Cross-Domain Moat Dynamics
- [[giving away the commoditized layer to capture value on the scarce complement is the shared mechanism driving both entertainment and internet finance attractor states]]
- [[two-phase disruption where distribution moats fall first and creation moats fall second is a universal pattern across entertainment knowledge work and financial services]]
- [[the fanchise engagement ladder from content to co-ownership is a domain-general pattern for converting passive users into active stakeholders that applies beyond entertainment to investment communities and knowledge collectives]]

## Related Maps
- [[internet finance and decision markets]]
- [[maps/analytical-toolkit]]
