---
type: decision
entity_type: decision_market
name: "Dean's List: ThailandDAO Event Promotion to Boost Governance Engagement"
domain: internet-finance
status: failed
parent_entity: "[[deans-list]]"
platform: "futardio"
proposer: "HfFi634cyurmVVDr9frwu4MjGLJzz9XbAJz981HdVaNz"
proposal_url: "https://v1.metadao.fi/deans-list/trade/DgXa6gy7nAFFWe8VDkiReQYhqe1JSYQCJWUBV8Mm6aM"
proposal_date: 2024-06-22
resolution_date: 2024-06-25
autocrat_version: "0.3"
category: "grants"
summary: "Proposal to fund ThailandDAO event promotion with travel and accommodation for top 5 governance holders to increase DAO engagement"
key_metrics:
  budget: "$15,000"
  travel_allocation: "$10,000"
  events_allocation: "$5,000"
  required_twap_increase: "3%"
  current_fdv: "$123,263"
  projected_fdv: "$2,000,000+"
  trading_period: "3 days"
  top_tier_recipients: 5
  second_tier_recipients: 50
tracked_by: rio
created: 2026-03-11
source_archive: "inbox/archive/2024-06-22-futardio-proposal-thailanddao-event-promotion-to-boost-deans-list-dao-engageme.md"
---

# Dean's List: ThailandDAO Event Promotion to Boost Governance Engagement

## Summary

Proposal to create a promotional event at ThailandDAO (Sept 25 - Oct 25, Koh Samui) offering exclusive perks to top governance power holders: airplane fares and accommodation for top 5 members, event invitations and airdrops for top 50. The initiative aimed to increase governance participation by creating a leaderboard with real-world rewards and offering DL DAO contributors the option to receive payments in $DEAN tokens at a 10% discount.

## Market Data

- **Outcome:** Failed
- **Proposer:** HfFi634cyurmVVDr9frwu4MjGLJzz9XbAJz981HdVaNz
- **Platform:** Futardio (Autocrat v0.3)
- **Trading Period:** 3 days (2024-06-22 to 2024-06-25)
- **Required TWAP Increase:** 3% ($3,698 absolute)
- **Budget:** $15K total ($10K travel, $5K events)

## Financial Projections

The proposal projected significant FDV appreciation based on token lockup mechanics:
- Current FDV: $123,263
- Target FDV: $2,000,000+ (16x increase)
- Mechanism: Members lock $DEAN tokens for multiple years to increase governance power and climb leaderboard
- Expected token price appreciation: 15x (from $0.01 to $0.15)

The proposal calculated that only $73.95 in value creation per participant (50 participants) was needed to meet the 3% TWAP threshold, describing this as "achievable" and "small compared to the projected FDV increase."

## Significance

This proposal is notable as a failure case for futarchy governance:

1. **Favorable economics didn't guarantee passage** — Despite projecting 16x FDV increase with only $15K cost and a low 3% threshold, the proposal failed to attract sufficient trading volume

2. **Plutocratic incentive structure** — Winner-take-all rewards (top 5 get $2K+ each, next 45 get unspecified perks, rest get nothing) may have discouraged broad participation

3. **Complexity as friction** — The proposal included token lockup mechanics, governance power calculations, leaderboard dynamics, payment-in-DEAN options, and multi-phase rollout, increasing evaluation costs for traders

4. **Small DAO liquidity challenges** — With FDV at $123K, the absolute dollar amounts may have been too small to attract professional traders even when percentage returns were attractive

The proposal was modeled on MonkeDAO and SuperTeam precedents, framing DAO membership as access to "exclusive gatherings, dining in renowned restaurants, and embarking on unique cultural experiences."

## Relationship to KB

- [[deans-list]] — parent entity, governance decision
- [[futarchy adoption faces friction from token price psychology proposal complexity and liquidity requirements]] — confirmed by this failure case
- [[MetaDAOs futarchy implementation shows limited trading volume in uncontested decisions]] — extended to contested proposals
- [[MetaDAOs Autocrat program implements futarchy through conditional token markets where proposals create parallel pass and fail universes settled by time-weighted average price over a three-day window]] — implementation details

## Full Proposal Text

*Source: futard.io, tabled 2024-06-22*

### Introduction
This proposal aims to create a promotional event to increase governance power engagement within the Dean's List DAO by offering exclusive perks related to the ThailandDAO event (25 Sept. - 25 Oct. in Koh Samui Thailand). The initiative will cover airplane fares and accommodation for the top 5 governance power holders. The leaderboard will award invitations to IRL events, potential airdrops from partners, and other perks.

For the duration of the promotional campaign, DL DAO contributors can opt-in to receive payments in $DEAN tokens at a 10% discount.

### Detailed Steps
1. Announcement and Marketing: Launch comprehensive marketing campaign
2. Leaderboard Creation: Real-time governance power rankings
3. Exclusive Perks:
   - Top 5 Members: Airplane fares and accommodation covered for 12 days at DL DAO Villa
   - Top 50 Members: IRL event invitations, partner airdrops, continuous perks
4. Payment Option: Contributors can receive payments in $DEAN at 10% discount for three months
5. Feedback Review Session: IslandDAO attendees create feedback report, paid in $DEAN

### Financial Projections
- Airplane Fares and Accommodation for Top 5: $10,000
- IRL Events and Parties for Top 50: $5,000
- Total Estimated Cost: $15,000
- Token Allocation: 5-7 million $DEAN tokens
- Current FDV: $123,263 → Target FDV: Over $2,000,000

### Futarchy Proposal Conditions
Required: 3% increase in TWAP of FDV. Trading period: 3 days.