diff --git a/domains/entertainment/youtube-first-distribution-for-major-studio-coproductions-signals-platform-primacy-over-traditional-broadcast-windowing.md b/domains/entertainment/youtube-first-distribution-for-major-studio-coproductions-signals-platform-primacy-over-traditional-broadcast-windowing.md index 4d2a37b18..119d2ef0c 100644 --- a/domains/entertainment/youtube-first-distribution-for-major-studio-coproductions-signals-platform-primacy-over-traditional-broadcast-windowing.md +++ b/domains/entertainment/youtube-first-distribution-for-major-studio-coproductions-signals-platform-primacy-over-traditional-broadcast-windowing.md @@ -31,7 +31,7 @@ This is one data point from one studio. The claim is experimental because it's b ### Additional Evidence (extend) -*Source: [[2025-06-02-kidscreen-mediawan-claynosaurz-animated-series]] | Added: 2026-03-15* +*Source: 2025-06-02-kidscreen-mediawan-claynosaurz-animated-series | Added: 2026-03-15* The Claynosaurz-Mediawan co-production will launch on YouTube first, then sell to TV and streaming buyers. This inverts the traditional risk model: YouTube launch proves audience metrics before traditional buyers commit, using the community's existing social reach (~1B views) as a guaranteed launch audience. Mediawan brings professional production quality while the community provides distribution validation, creating a new risk-sharing structure where platform distribution precedes rather than follows traditional media deals.