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+# Jesse Cleverly
+
+**Role:** Showrunner, animation creative director
+**Company:** Wildshed Studios (Mediawan-owned)
+**Location:** Bristol, UK
+
+## Overview
+
+Award-winning co-founder and creative director of Wildshed Studios. Represents traditional animation industry credentials being applied to Web3 IP projects.
+
+## Timeline
+
+- **2025-06-02** — Named showrunner for Claynosaurz animated series (39 episodes, Mediawan Kids & Family co-production). Hired by Claynosaurz team, not through community governance process.
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diff --git a/entities/entertainment/mediawan-kids-family.md b/entities/entertainment/mediawan-kids-family.md
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----
-type: entity
-entity_type: company
-name: Mediawan Kids & Family
-domain: entertainment
-status: active
-founded: Unknown
-headquarters: Europe
-website: Unknown
-parent_company: Mediawan
-description: Europe's leading animation studio, pursuing strategy to collaborate with emerging creator economy talent and develop transmedia projects.
-tags:
-  - animation
-  - studio
-  - transmedia
-  - creator-economy
----
-
 # Mediawan Kids & Family
 
-## Overview
-Mediawan Kids & Family is described as Europe's leading animation studio. Parent company Mediawan owns multiple production banners including Wildseed Studios (Bristol-based).
+**Type:** Production company (traditional media)
+**Parent:** Mediawan Group
+**Focus:** Children's animated content
 
-## Strategy
-Stated vision to "collaborate with emerging talent from the creator economy and develop original transmedia projects," indicating strategic shift toward creator-economy partnerships rather than purely traditional IP development.
+## Overview
+
+Mediawan Kids & Family is the children's content division of European media group Mediawan. The company owns Wildshed Studios (Bristol), an award-winning animation studio.
 
 ## Timeline
 
-- **2025-06-02** — mediawan-claynosaurz-animated-series Announced: Co-production partnership with Claynosaurz for 39-episode animated series. YouTube-first distribution strategy.
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+- **2025-06-02** — Announced co-production deal with Claynosaurz Inc. for 39-episode animated series, marking what the company's president described as 'the very first time a digital collectible brand is expanded into a TV series.' President explicitly cited buyer demand for content with 'pre-existing engagement and data' as rationale for the deal.
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