---
type: entity
entity_type: person
name: "Arthur Cheong"
domain: internet-finance
status: active
roles: ["Founder", "Investor"]
affiliations: ["DeFiance Capital"]
handles:
  twitter: "@Arthur_0x"
tracked_by: rio
created: 2026-03-11
---

# Arthur Cheong

Arthur Cheong (@Arthur_0x) is the founder of DeFiance Capital, a prominent crypto investment firm specializing in liquid token investments with high growth potential. He leads the firm's thesis-based, fundamentally grounded investment approach.

## Timeline
- **2020** — Founded DeFiance Capital
- **2021** — Led DeFiance Capital's initial investment in Sanctum
- **2025-10-22** — Proposed DeFiance Capital acquisition of 13.7M CLOUD tokens from Sanctum community reserve

## Investment Philosophy
Focuses on identifying projects with:
- Strong fundamental value propositions
- Innovative technology and mechanisms
- High growth potential
- Significant ecosystem impact

## Relationship to KB
- Founder of [[defiance-capital]]
- Early investor in [[sanctum]] (2021)
- Active participant in Solana DeFi ecosystem