---
type: entity
entity_type: company
name: P2P.me
domain: internet-finance
status: active
founded: 2024
headquarters: India/Brazil focus
website: https://p2p.me
tags: [p2p-exchange, zk-kyc, metadao-ico, india, brazil]
---

# P2P.me

**Type:** Fiat P2P crypto exchange  
**Status:** Active (ICO launching March 26, 2026)  
**Core Value Proposition:** zk-KYC solving India's bank-freeze problem for crypto users

## Overview

P2P.me is a fiat-to-crypto peer-to-peer exchange primarily serving India (78% of users) and Brazil (15% of users). The platform uses zero-knowledge KYC to address regulatory friction in markets where traditional banking infrastructure creates barriers to crypto access.

## Funding

- **Alliance DAO:** $350K (March 2024)
- **Multicoin Capital:** $1.4M at $15M FDV (January 2025)
- **Coinbase Ventures:** $500K at $19.5M FDV (February 2025)
- **MetaDAO ICO:** $6M target public sale (March 26, 2026)
- **Total pre-ICO:** ~$2.33M
- **ICO FDV:** ~$15.5M at $0.60/token

## Product Metrics (as of March 2026)

- **Registered users:** 23,000+
- **Geographic distribution:** 78% India, 15% Brazil
- **Monthly volume peak:** ~$3.95M (February 2026)
- **Weekly active users:** 2,000-2,500
- **Cumulative revenue (through mid-March 2026):** ~$327K
- **Monthly gross profit:** $4.5K–$13.3K (inconsistent)
- **Monthly burn:** $175K
- **Annualized revenue:** ~$500K
- **Annual gross profit:** ~$82K
- **Self-sustainability threshold:** ~$875K/month revenue

## Token Structure

- **Total supply:** 25.8M tokens
- **Liquid at TGE:** 50%
- **Vesting:** 100% unlocked at TGE
- **Allocation system:** Multi-tier with preferential multipliers (1x, 3x, etc.)

## Analysis Context

- **Pine Analytics rating:** CAUTIOUS (March 2026)
- **Valuation multiple:** 182x gross profit (per Pine Analytics)
- **Team acknowledgment:** Called fundamental critiques "completely valid" while proceeding with ICO
- **Comparable failure:** Hurupay (similar fintech profile) failed on MetaDAO ICO in recent cycle

## Strategic Significance

P2P.me represents the first major test of MetaDAO's ICO selection quality following the Trove/Hurupay/Ranger failure sequence. The outcome will provide empirical data on whether futarchy-governed launches can filter for project quality or whether structural passive-base selling (30-40% of participants per Delphi Digital) dominates post-TGE performance independent of fundamentals.

## Timeline

- **March 2024** — Raised $350K from Alliance DAO
- **January 2025** — Raised $1.4M from Multicoin Capital at $15M FDV
- **February 2025** — Raised $500K from Coinbase Ventures at $19.5M FDV
- **March 26, 2026** — MetaDAO ICO launch ($6M public sale target)