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- Source: inbox/queue/2025-06-02-variety-mediawan-claynosaurz-animated-series.md
- Domain: entertainment
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# Mediawan Kids & Family
**Type:** Production company (traditional media)
**Type:** Production company (animation)
**Parent:** Mediawan Group
**Focus:** Children's animated content
@ -10,4 +10,8 @@ Mediawan Kids & Family is the children's content division of European media grou
## Timeline
- **2025-06-02** — Announced co-production deal with Claynosaurz Inc. for 39-episode animated series, marking what the company's president described as 'the very first time a digital collectible brand is expanded into a TV series.' President explicitly cited buyer demand for content with 'pre-existing engagement and data' as rationale for the deal.
- **2025-06-02** — Announced co-production deal with Claynosaurz Inc. for 39-episode animated series. Company president stated buyers now seek content with 'pre-existing engagement and data' as risk mitigation, describing the Claynosaurz deal as 'the very first time a digital collectible brand is expanded into a TV series.'
## Strategic Position
First major traditional animation studio to publicly articulate community engagement metrics as greenlight criteria, signaling institutional adoption of community-validated IP as a content category.