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tweet Mediawan Kids and Family to Turn Claynosaurz Into Animated Series @cabanimation 2025-06-02 2025-06-02 clay entertainment processed
progressive validation through community building reduces development risk by proving audience demand before production investment
traditional media buyers now seek content with pre-existing community engagement data as risk mitigation

Mediawan Kids & Family to Turn Claynosaurz Into Animated Series

Written by @cabanimation

June 2nd, 2025

Published on X: https://x.com/Cabanimation/status/1929604785117823282

Partnering with Mediawan Kids & Family (@Mediawan_kf) is one of the most important steps we've taken in building Claynosaurz into a true global franchise. Here's why: Mediawan isn't just an animation studio. They're franchise engineers.

They've produced or distributed over 2,500 half-hours of kids and family content and built IP that now rivals the likes of Nickelodeon and Disney globally. Their reach spans Netflix, Disney+, YouTube, TF1, and other major platforms. Most importantly, they've proven they know how to take a piece of original IP and scale it into a multi-billion-dollar brand. Need proof? Look at Miraculous: Tales of Ladybug & Cat Noir.

Developed by Mediawan's Method Animation and ZAG Heroez, Miraculous has become one of the most successful kids' properties of the last decade:

$2B+ franchise revenue

35B+ YouTube views

100M monthly active viewers

Aired in over 120 countries, translated into 50+ languages

Dominates licensing across fashion, toys, publishing, and more

That's not just a hit—it's a blueprint. Now imagine what we can do with a brand like Claynosaurz, which already has:

A 450K+ social media following

Over 500M short-form content views

A passionate collector community

Toyetic character design baked in from day one

A mobile game launching with Gameloft

An upcoming Achievement System that rewards fan contribution

A content team from studios like Pixar, Disney, and DreamWorks

This has been a long time coming. Claynosaurz was never about being “just an NFT project." It's about telling stories, creating characters people care about, and inviting fans into a world that's built to last. We're here to make this a franchise. One that pulls collectors in.

We had to find the right long-term creative ally-one that shares our vision, understands how to scale original IP, and respects the way we've built this community. Mediawan gets that. They're creator-first, globally connected, and looking to build the next generation of breakout brands from the ground up. Together, we're building something that can live across screens, shelves, and generations.

We're all about changing the game and becoming a beacon for Web3. Mediawan understands how important this is to us, and the gamified content opportunities that we can explore. This is the next chapter—and it's a big one.