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- Source: inbox/queue/2026-05-01-tadc-last-act-fathom-presale-record-theatrical.md - Domain: entertainment - Claims: 0, Entities: 2 - Enrichments: 4 - Extracted by: pipeline ingest (OpenRouter anthropic/claude-sonnet-4.5) Pentagon-Agent: Clay <PIPELINE>
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1.3 KiB
Markdown
18 lines
No EOL
1.3 KiB
Markdown
# The Amazing Digital Circus
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## Overview
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YouTube-native animated series by Glitch Productions. Independently funded, no corporate commissioning. 1B+ total YouTube views.
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## Distribution Strategy
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Primary distribution via YouTube (free). Theatrical release via Fathom Entertainment for series finale, with theatrical window preceding YouTube release. Netflix partnership for additional distribution (no creative control transfer).
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## Commercial Scale
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- **Retail:** Hot Topic (600+ locations nationwide), global retail presence, Japan-specific merchandise (crane games, gachapon)
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- **Theatrical:** $5M in presales in 4 days for The Last Act (April 2026), breaking Fathom Entertainment's all-time presale records
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## Timeline
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- **2026-04-10** — Announced The Amazing Digital Circus: The Last Act theatrical release. Trailer released early April. $5M in presales in 4 days. Fathom Entertainment expanded from 900 theaters (4 days) to 1,800+ theaters (2 weeks).
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- **2026-06-04** — Scheduled theatrical release (June 4-7, extended to 2 weeks). Combines episode 8 with new hour-long episode 9 (series finale). YouTube release follows theatrical window.
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## Model
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Content-as-loss-leader: free YouTube content drives theatrical event demand and retail merchandise sales. Fans pay for collective theatrical experience and physical goods rather than content access. |